ADVERTISING Jif Peanut Butter Goal: Show that Jif Peanut butter supports kids’ creativity We created a line of ads for Jif Peanut Butter that promoted their newest hashtag #poweredbyJif. This ad ran in Parents magazine. Copy: Brilliant Kids Powered By Jif. He may be mischevious, but using his timeout chair was pure genius. #poweredbyJif Back to portfolio